Cara Delevingne is making headlines again after stepping out on the Met Gala red carpet with a “Peg The Patriarchy” tuxedo vest. The phrase is trademarked by sex educator Luna Matatas—who took to social media when she did not get credit from Delevingne or Dior. Matatas, a Canadian artist who hosts the anal sex-themed “The Plug Podcast,” trademarked the phrase back in 2015, and has since put it on coffee mugs, t-shirts, and a sex toy storage case.
“What’s mine will always be mine, but know that we see what you did, Cara,” Matatas wrote in an Instagram caption. Beyond having her trademarked phrase used without credit, Matatas watched as Delevingne explained the meaning of “Peg The Patriarchy” as “a bit like ‘stick it to the man,’” which is vastly different from how the artist intended it. Matatas explains, “Peg The Patriarchy is about subversion. We’re using a fantasy metaphor of pegging and we’re talking about dismantling the system through subverting it. Patriarchy has no gender, it’s not about men, it’s not about anal sex. It really is about how does the system affects all of us in ways that make us subservient.” Go peg yourself, Cara.
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Check out more about “Peg The Patriarchy” going viral after Cara Delevingne’s Met Gala outfit: https://jezebel.com/luna-matatas-wore-peg-the-patriarchy-long-before-cara-d-